Vineyards & UK Viticulture
Viticulture: Get Started
What you need, what happens next and how long it takes.
Setting up Viticulture takes about twenty minutes for a single holding, and most of the data comes across automatically once the business is registered.
Before you start
What you will need, and what the module handles for you
Most of this comes across automatically once your holding is registered. The list is here so nothing arrives as a surprise.
Get started
Set up your holding in about twenty minutes
Four short steps. Nothing here has to be perfect on day one — the platform will help you correct it once your land record is imported.
End to end
How Viticulture runs, start to finish
The module is modelled as a state machine, so at any point the business knows exactly which stage every record is at and what has to happen next.
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1
Establish the block record and site assessment
This is where the record starts, and getting it right here removes work at every later stage.
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2
Track dormancy and prune
The platform prompts only for what this stage genuinely needs, and carries everything forward.
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3
Monitor budburst and frost risk
Conflicts with scheme rules, regulatory windows and existing commitments are flagged here rather than discovered later.
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4
Manage canopy through the growing season
Capture works offline, so this stage is completed in the field rather than remembered afterwards.
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5
Run the disease programme with interval control
Everything recorded at this point becomes evidence automatically, in every format that will later ask for it.
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6
Estimate yield at flowering and again at veraison
This is the stage most businesses currently do twice, once for the operation and once for the paperwork.
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7
Sample, harvest and deliver to winery
Results feed the whole-farm view, so the effect of this stage is visible against the rest of the business.
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8
Sell through cellar door and direct channels
The cycle closes here, and what is learned is carried into next season's plan rather than lost.
Benchmarking
How this compares with businesses like yours
A cohort is only useful if it is genuinely comparable, so it is built from farm type, soil grade, region and scale rather than from whoever happens to have signed up. Your own figure is never shown to anyone else.
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Tonnes per hectare
Your figure appears hereLower quartile 29 Median 50 Upper quartile 82
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Bottles produced per hectare
Your figure appears hereLower quartile 23 Median 54 Upper quartile 78
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Disease incidence at harvest
Your figure appears hereLower quartile 20 Median 53 Upper quartile 85
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Yield estimate accuracy
Your figure appears hereLower quartile 33 Median 54 Upper quartile 71
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Direct-to-consumer margin per bottle
Your figure appears hereLower quartile 36 Median 49 Upper quartile 82
How the cohort is built
- Farm type
- Matched
- Soil grade
- Matched
- Region
- Matched
- Scale band
- Matched
- Cohort size
- Minimum 12 businesses, or no comparison is shown
Obligation calendar
What viticulture asks of you, and when
Windows, deadlines and recurring obligations for England. Set a different nation and the calendar reconfigures; farm across a border and it shows both, reconciled.
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February 1 entry
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3 February: Animal Health and Welfare Pathway
Rolling application.
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April 4 entries
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3 April: Establish the block record and site assessment
A recurring step in viticulture.
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17 April: Monitor budburst and frost risk
A recurring step in viticulture.
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20 April: Adding Value Grant
Round-based.
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20 April: Manage canopy through the growing season
A recurring step in viticulture.
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June 2 entries
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5 June: Farming Transformation Fund
Round-based by theme.
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15 June: Sustainable Farming Incentive 2026
Two windows in 2026: window one from 30 June, window two from September.
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July 2 entries
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14 July: Slurry Infrastructure Grant
Round-based.
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17 July: Water Management Grant
Round-based.
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September 1 entry
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19 September: Track dormancy and prune
A recurring step in viticulture.
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October 1 entry
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5 October: Farming Equipment and Technology Fund
Round-based, usually open for a defined application period.
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November 2 entries
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12 November: Improving Farm Productivity Grant
Round-based.
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27 November: Environmental Land Management Capital Grants
Round-based, with rapid allocation once open.
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December 1 entry
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26 December: Countryside Stewardship
Rolling and round-based depending on the tier and option group.
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Plans
Priced so the things that cost you money are free
Missing a scheme window costs more than any software subscription. Scheme discovery, deadline tracking and the land record are therefore free, permanently, on every holding.
Field
Freepermanently
For every UK farm business, whatever its size.
- Scheme discovery across all four nations
- Deadline and window alerts with budget-fill status
- Canonical land and boundary record
- Offline field capture
- Resource library and calculators
- One user
Holding
£39per month, per business
For a working farm that wants the record to do the paperwork.
- Everything in Field
- Application pre-fill and management
- Whole-farm scheme optimiser
- Assurance audit pack assembly
- Compliance calendar across every regime
- Carbon activity data and footprint
- Up to five users and two adviser seats
Estate
£129per month, per business
For multi-holding, multi-nation and mixed-enterprise businesses.
- Everything in Holding
- Unlimited holdings across all four nations
- Nature market modules including carbon and biodiversity
- Enterprise costing and benchmarking
- Marketplace selling with verified vendor status
- API access and integrations
- Unlimited users and adviser seats
Institution
Bespokeannual agreement
For government bodies, levy organisations, lenders, processors and cluster facilitators.
- Everything in Estate
- Aggregate analytics with disclosure control
- Portfolio and cohort management
- Bespoke integration and data agreements
- Service level agreement and named support
- Assurance to government digital standards
Prices are indicative for planning purposes and exclude VAT. Marketplace commission is published separately and shown before any listing goes live.
Questions answered
What people ask about Viticulture
Does this replace the software I already use?
Not necessarily. Agrivencia integrates with authoritative sources and mainstream packages rather than insisting on replacing them. Where an incumbent does one job well, the platform connects to it; where the job spans several systems and nobody does it, the platform does it.
Will it work where I have no signal?
Yes. Field capture in Viticulture is offline first, storing locally and synchronising when a connection returns. Only around a fifth of UK farms report reliable signal across the whole holding, so this is a design assumption rather than a feature.
What happens when the scheme rules change?
Scheme rules are held as data rather than code, so a rate change, a cap change or a window closure is a content update that takes effect the same day. The platform also alerts you to what the change does to your own position.
Who owns the data I put in?
You do. The Farm Data Charter gives you a complete export in open formats at any time, and every instance of data sharing requires an explicit, revocable consent that is visible in your account.
Does it work if I farm across a border?
Yes, and that is one of the main reasons the platform exists. A business with land in more than one nation sees one reconciled view rather than two portals, with obligations and deadlines from both administrations in a single calendar.
Can my agronomist or land agent use it too?
Yes. You grant scoped, time-limited access per holding and per module, and you can revoke it in one click. Advisers never get a shared password or a blanket view.
What is the biggest limitation of this module?
Frost loss. Mitigated by site-specific alerting and mitigation planning. We would rather state that plainly than let you discover it after signing.
What we are hearing
The problems people describe to us
These are composite statements drawn from user research conversations, not attributed customer quotes. We publish named references only with written consent.
I am not short of software. I am short of one place where the same field means the same thing in all of it.
The scheme closed on a Tuesday evening. I had the application half built. Nobody told me the budget was nearly gone.
We farm on both sides of the border. Everything takes twice as long and I still cannot see the whole position on one screen.
Audit week costs me three days. Every single record they ask for is already written down somewhere on this farm.
See Viticulture running on your own holding
Thirty minutes, using your parcels, your schemes and your enterprises rather than a sample farm. No obligation and no sales script — if it does not fit your business we will say so.
- Free tier available
- No card required
- Your data stays yours